Why I’m Going All In on Substack
And Why I Hope You’ll Join Me There
Before I tell you about Substack I must confess something.
I’ve started and stopped blogs before.
You probably have too.
Maybe you bought a shiny domain name, wrote your “Hello World” post, and promised yourself this is the one.
Maybe you even picked a WordPress theme, connected your email provider, or if you’re really brave even built a funnel. (If you don’t know what this is, don’t worry about it.)
I’ve been there. More than once.
But this time is different.
This time, I’m not building another blog.
I’m building a movement. A community.
A home base for anyone seeking a more thoughtful way to work.
A space where Calm Productivity isn’t just a buzzword, but a better way of life.
And in order to build that space, I’ve decided to go all in on Substack.
Let me tell you why.
I Don’t Want Just E-mail Subscribers
I Want Collaborators. I want Community Members.
There’s something about building an “e-mail newsletter” that just doesn’t sit right with me.
It feels transactional. Cold.
I’m not here to game open rates or split-test headlines.
I’m here to have conversations. To build trust. To create value that actually matters.
So when you read or engage with my work on Substack, I’m not asking for your permission.
I’m inviting your participation. I want your ideas. I want your insights. I want your collaboration.
This isn’t just publishing. It’s co-creation.
I Considered Kit
But Something Felt Off.
When I started building JaimeVelez.net, I looked into Kit. Clean interface. Creator-first. I even collected a few emails there.
But the more I explored, the louder the voice became. I’m not doing this to become an internet marketer.
Funnels, segmentations, automations… that’s not my game.
I’m not chasing conversions. I’m chasing clarity.
I don’t want to optimize drip campaigns.
I want to build a meaningful community.
One message. One reader. One conversation at a time.
Don’t get me wrong. Kit is a great and very powerful platform; especially for large creators.
But it wasn’t for me.
Justin Welsh Was the Final Push
When I saw Justin Welsh move to Substack, I paid attention.
This is someone who built a wildly successful business on traditional email platforms.
Someone who gets digital growth better than most.
If he’s stepping away from those tools and betting big on Substack, that says something.
It made me take a harder look. And once I did, I was all in.
Substack Feels Like the Opposite of Social Media
Let’s be honest. Social media has become a wasteland.
It’s loud. Addictive. Shallow.
Substack is none of that.
It’s focused. Calm. Intentional.
It feels like walking into a quiet café where people are actually reading.
Where you can hear yourself think.
Where meaningful conversations can take root and grow.
This is what I’ve been looking for.
This is the space I want to create for others.
I Explored Skool, Kajabi, and Circle for Community Building
But None Felt Right.
These are great tools. Skool has energy. Kajabi is powerful. Circle has community vibes.
But they felt too “business.”
Too focused on structure and monetization, not enough on story and message.
Substack is different.
It gives me everything I need to write, connect, and grow without feeling like I’m running a digital theme park.
The barrier between me and the reader disappears.
I write. You read. We talk. That’s it.
I Also Plan to Launch a Podcast on Substack
One of my goals with JaimeVelez.net is to eventually launch a podcast.
A real one. Deep topics. Honest dialogue. Thoughtful guests.
Substack lets me do that without needing 10 other tools.
Podcasting is built in. Seamless. No need to juggle hosting platforms or integrations.
I can grow everything in one place. That’s a win.
It’s coming soon folks. I promise.
The podcast will be housed inside my new Substack community, very appropriately called: Make Work Human.
Substack’s Business Model Respects Creators
This matters. A lot.
Substack only makes money when I do.
They don’t gate features behind paywalls.
They don’t push upsells. They’re not squeezing creators for profit.
They understand creators. They’ve built for us. And their pricing model proves it. It’s rare to find that kind of alignment in today’s tech world.
Especially, when my initial focus is just simply to build community.
So Why Am I Sharing All This?
Because I want you to understand what this move really means.
I’m not just switching platforms.
I’m choosing to build something with care.
This isn’t about performance metrics or audience segmentation.
It’s about showing up with purpose. Sharing ideas that matter.
Helping others make work more human.
Substack gives me the tools to do that.
But it’s the people who show up that will make this work.
That’s why I want you there.
Between this website and Substack, this is where plan to document my life’s work.
Join Me on Substack
I’m inviting you into this next chapter with me.
I will continue writing and posting on my personal website, but I will carry on the conversations on substack.
Consider JaimeVelez.net my Home Office, and my substack as my virtual Living Room.
Every week, I’ll share short essays, big insights, and practical strategies to help you reclaim your time, your mind, and your energy.
I’m potentially considering monthly zoom workshops and more. (Stay tuned for that)
You’ll learn how to design a calm workflow.
How to use Personal AI without losing your soul.
How to stop reacting and start creating.
This isn’t another newsletter.
It’s a conversation.
A collaboration.
A quiet rebellion.
Let’s escape the noise together.
Grab a cup of coffee and step into my digital living room.
